Substance Metaphor
The substance metaphor treats abstract concepts as if they were physical substances…
Orientational Metaphor
Orientational metaphors structure abstract concepts in terms of physical orientation, like 'up'…
Ontological Metaphor
An ontological metaphor conceptualizes abstract ideas as entities or substances. It allows…
Conventional Metaphor
Conventional metaphors are deeply ingrained linguistic and conceptual tools that shape our…
Container Metaphor
The container metaphor posits that abstract concepts, thoughts, and emotions are contained…